Communications Major & Degree ProgramProgram OverviewProgram DetailsWhy Choose Franklin
Craft messages that move business forward in a mobile, multiscreen world
Finish your bachelor’s degree in 2017! Apply now and start classes on Jan. 3. Other Winter Term start dates available.
Communication is at the forefront of everything — especially business. It holds the power to inspire change, promote ideas, influence behavior, and build momentum.
Franklin University’s Communications Major equips you to shape, lead, and execute integrated communications plans, strategies, and tactics through a variety of mediums including print, digital, and social media. Jobs in this fast-growing career field are expected to increase by 13% between 2015 and 2025.1
Learn to effectively use social, cloud and collaborative tools
Throughout your coursework, you’ll engage in real-world professional practices such as communications planning, audience research, and message development. You’ll also learn how to reach and inspire others to action, collaborate in business-like work groups, and align business objectives within a mobile, multi-screen world.
Our course curriculum is broad-based, emphasizing ethical, collaborative, and creative communications; which means at the completion of your degree program, you’ll be well prepared to deliver strategic communications programs, create targeted messaging for all types of outlets including blogs, websites, and social media, and develop comprehensive campaigns for internal and external audiences.
Customize your degree program to meet your career goals
With Franklin’s Communications Degree Program, you can tailor a rich set of electives to suit your individual interests and goals. Choose from a wide variety of flexible options including marketing, writing, public relations, psychology, human resources management, and more.
Earn your degree from a university built for busy adults
Earn your degree on your terms by taking classes 100% online or pursue available coursework at one of our Midwest locations. Regionally accredited and nonprofit, Franklin was built from the ground-up to satisfy the needs of adult learners. Our seamless transfer process and team of academic advisors will help ease your transition to becoming a student, while our flexible course schedules help to balance your education with work, family, and life. Get started on your future today!
1Source information provided by Economic Modeling Specialists International (EMSI)
Gain The Skills Employers Desire
Community Relations Specialist
Community Relations Specialists plan, execute, and manage outreach programs to promote organizations, bring awareness to intended audiences, and create positive community connections.View Salary Trends
Copywriters generate a variety of written text in support of marketing, advertising, and public relations campaigns, including direct mail postcards, emails, newsletters, sales letters, advertisements, press releases, articles, and catalogues.View Salary Trends
Corporate Communications Manager
Corporate Communications Managers collaborate in planning, creating, and delivering specific messages to internal and/or external audiences.View Salary Trends
Corporate Trainers educate, inspire, and guide employees to achieve maximize productivity, efficiency, and ability.View Salary Trends
Interactive Communications Manager
Interactive Communications Managers oversee the planning, implementation, budgeting, and resourcing of interactive projects, leading teams to successful project completion.View Salary Trends
Public Relations Specialist
Using a variety of tools such as press releases and media pitches, Public Relations professionals create and manage a company’s public perception and reputation, while building awareness and interest among key constituents.View Salary Trends
Recruiters fill job openings by developing recruiting plans and employing sourcing strategies to locate, interview, test, place, and assimilate qualified employees.View Salary Trends
Technical Communicators translate complex data into written text, including instruction manuals, reference materials, and articles for both technical and non-technical audiences.View Salary Trends
Web Content Developer
Web Content Developers create optimized text for websites, social network groups, blogs, and other interactive media in order to reach intended audiences, support interactive campaigns, and improve search engine rankings.View Salary Trends
In 2015 there were 6,960 job openings related to Communications. The previous year, 1,407 students completed programs in Communications.
Source information provided by Economic Modeling Specialists International (EMSI) - June 2016
Our Recipe For Your Success
Academic & Industry Experts
Classes are taught and designed by credentialed professionals with real-world experience.
- Programs are designed by combining the insight of industry leaders with the academic expertise of our faculty, ensuring what you learn translates into on-the-job success.
- Academic concepts and theories are brought to life through our teaching faculty’s professional expertise, and can be immediately applied in your career.
- Faculty with industry experience teach our courses, not graduate students or life-time academics, so you learn not only the theories behind the practice but also how to apply them in real-world situations.
Relevant & Consistent Curriculum
What you learn is a reflection of the program you choose, not the format in which it’s applied.
- All programs are designed for learning outcomes to flow from the program level into actual coursework.
- This top-down approach allows credentialed professionals to customize assignments based on trending industry topics without deviating from a program’s core outcomes.
- Regardless of your professor or the format of your class, you receive the same quality education.
Hands-On Learning Experience
Franklin's coursework teaches not only theories and concepts, but also how they apply to practical situations.
- Professional course designers ensure that class activities such as learning simulations, case studies, interactive videos, and group exercises are relevant and appropriate.
- A curriculum development team is dedicated to making sure all courses are intuitively designed so content is taught in a logical manner that facilitates your success in the classroom and beyond.
Continuously Evolving Programs
Consistent program reviews ensure our programs stay at the forefront of industry trends.
- Survey results and feedback from student and faculty assessments are reviewed regularly so that our programs are always improving and up-to-date.
- A structured review process helps identify industry gaps that guide curriculum enhancements allowing our academic and industry experts to regularly implement new industry trends.
- Regular assessment provides hard data that is used to improve student learning and teaching methods.
Get the details
View curriculum, read course descriptions,
and meet program faculty.
Your request for information has been received, and we will send you an email confirmation shortly.
Apply For Admission Apply Now