Public Relations
Ensure your organization's positive public image!
Do you like working in a fast-paced, creative environment? Do you have an inquisitive mind, an outgoing personality, and a flair for communicating with others? Then a B.S. in Public Relations from Franklin can pave the way to an exciting, enjoyable career for you. With this reputation- and relationship-focused major, you'll learn to develop and maintain a positive public image for organizations, helping to strengthen current and future external relationships.
- Master the written, verbal, and visual elements that go into building an effective public image
- Learn how public relations can be used to support and promote broad aspects of business operations
- Find ways to generate no-cost marketing opportunities and strategic relationships with community organizations
- Learn to create press pitches and releases that get noticed by media outlets
- Develop PR materials and campaigns for new media such as blogs, Web sites, podcasts, and streaming video
- Study crisis communication, ethics and research methodologies
- Network with professionals from the Public Relations Society of America (PRSA)
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Career Options Include
- PR Manager
- Communications Specialist
- Media Writer
- Director of Community Relations
- Feature Writer
- Account Executive
- Event Planner
Degree OptionsOnlineOn Campus
