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Web Development

Joint Programs of Study: Bachelor of Science (B.S.),
Web Development / M.S. in Marketing & Communication Requirements
150 semester hours

The Joint Programs of Study enables students to meet their undergraduate degree requirements by taking selected graduate-level courses. The graduate courses also are credited toward the completion of a master’s degree. The joint programs permit students to complete both degrees in fewer hours than would be required if the programs were taken separately. Students receive a bachelor’s degree upon successful completion of the degree requirements. Upon completion of the graduate degree requirements the student receives a master’s degree.

This joint program enables undergraduate Web Development students to blend their degree program into a Master of Science in Marketing & Communication (MCM) degree, affording them the opportunity to complete both degrees in 150 semester hours.

Acceptance into one of the undergraduate programs of study at Franklin University does not ensure or guarantee acceptance into a Franklin University graduate program. (MCM admission is contingent upon successful completion of the B.S. degree with a minimum 2.75 cumulative GPA and completion of work experience requirements). Application for enrollment into the MCM must be submitted two terms prior to commencing graduate level coursework.

Both the undergraduate and graduate-level residency requirements must be met. A minimum 2.25 cumulative GPA is required in the undergraduate major area, and each undergraduate major area course must be completed with a grade of "C" or better to count toward degree requirements. Likewise, any graduate-level course listed in the undergraduate area may not be counted toward graduation if a grade of "C" or less is earned. Each degree is governed by the major program criteria and academic standards as set forth in the Franklin University Academic Bulletin.

It is recommended that students planning to pursue this program of study meet early in their course of study with the Student Services Associate who acts as the advisor to this program. The following degree requirements are from the current Franklin University Academic Bulletin. If you began your coursework before the current academic year, please contact your SSA for your degree requirements. Always confirm your degree requirements with your SSA.

General Education Core (50 hours)

  • COMM 120 - College Writing (4)
  • COMM 320 - Business & Professional Communication (4)
  • COMP 106 - Introduction to Spreadsheets (1)
  • COMP 107 - Introduction to Web Authoring (1)
  • COMP 108 - Introduction to Databases (1)
  • MATH 160 - College Algebra (4)
  • MATH 215* - Statistical Concepts (4)
  • PF 305 - Global Issues (4)
  • PF 321** - Learning Strategies (2)
  • SPCH 100 - Speech Communication (4) OR
    COMM 150 - Interpersonal Communication (4)
  • Humanities Elective (4)
  • Science Elective (4)
  • Social & Behavioral Science Elective (4)
  • General Education Electives (9)

*Students also must meet the University algebra competency requirement.
**PF 321 must be taken prior to, or concurrently with, the first Computer Science BLF course.

University Electives (5 hours)

Any undergraduate courses offered by the University except developmental education courses. Students may take 600-level COMP courses if they meet the prerequisites.

Web Development Core (57 hours)

  • COMP 111 - Introduction to Computer Science and Object-Oriented Programming (4)
  • COMP 121 - Object-Oriented Data Structures and Algorithms I (4)
  • COMP 205 - Survey of Computer Languages (4)
  • COMP 281 - Database Management Systems (4)
  • COMP 325 - Human Computer Interaction (4)
  • GRPH 210 - Fundamentals of Graphic Design (4)
  • GRPH 310 - Advanced Graphic Design (4)
  • MIS 310 - Information Systems Architecture and Technology (4)
  • MIS 320 - Technical Communication (4)
  • MKTG 300* - Marketing (4)
  • WEBD 117 - Graphic Editing Software (1)
  • WEBD 234 - Web Design and Implementation (4)
  • WEBD 334 - Web Animation Techniques (4)
  • WEBD 434 - Web Application Development (4)
  • WEBD 495 - Web Development Capstone (4)
    *BSAD 110 (Business Principles) is a prerequisite for MKTG 300. Transfer students with the equivalent of four (4) business courses are not required to take BSAD 110 (Business Principles).

Graduate-Level Courses for Bachelor of Science Degree (14 hours)

  • GRAD 703 - Effectively Communicating & Collaborating (2)
  • MCM 704 - Framing the Persuasive Message (4)
  • MCM 705 - Ethics, Regulation and Society (4)
  • MBA 716 - Applying Managerial Accounting Concepts (4)

The bachelor's degree will be awarded upon completion of all the requirements listed above.

Major Courses for Master of Science (24 hours)

  • MCM 720 - Behavioral Research (4) 
  • MCM 740 - Design Concepts in Marketing and Communication (4)
  • MCM 770 - Marketing Management (4)
  • MCM 771 - Communication Theory and Application (4)
  • MBA 770 - Leading Organizational Change (4)
  • MCM 773 - Applied Marketing and Communication Capstone (4)

The Web Development Program also offers a Bachelor of Science Degree, Subsequent Bachelor of Science Degree, Minor, and Joint Programs of Study: B.S., Web Development/Vantage MBA®.



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