Press Releases

Franklin University Appoints MCM Program Chair

For Immediate Release: July 27, 2011

Contact Sherry Mercurio, Director of Public Relations, 614.947.6581

Columbus, OH —

Franklin University, one of the leading educators of working adults, is pleased to announce the appointment of Dr. JoAnna Williamson as Program Chair of the Master of Science in Marketing & Communication (MCM) Program.  Her more than 30 years of professional experience in the corporate, non-profit, and entrepreneurial sectors, joined with her academic experience provide the perfect complement to the University’s theory to practice approach to curriculum development.   

As MCM Program Chair, Dr. Williamson will provide leadership for the program’s ongoing development and maintain academic quality in conjunction with the Lead Faculty of the courses.  Additionally, as champion for the MCM Program, she will maintain strategic internal and external relationships.

Dr. Williamson began her marketing career in product management with The Procter & Gamble Co.  She then moved into financial services marketing, rising to the position of Senior Vice President of Marketing for National City Bank, Columbus, where she managed the retail, corporate, trust, market research, advertising, public relations, telemarketing, sales support, product management, and service quality departments.

She has been a marketing vice president for the credit card and national lending divisions of Bank One Corporation; vice president of marketing and resource development for one of the top two national United Way offices; and President and CEO of a $7 million, 200-employee United Way-funded agency.  As an entrepreneur and president of WilliamsonWorks & Associates, LLC, Dr. Williamson’s company has provided comprehensive strategic marketing services to individuals and organizations in a wide variety of industries and endeavors. 

She has been a regularly-requested speaker and instructor at local, regional, and national conferences, professional schools, companies, events, and spiritual gatherings. She holds a Bachelor of Arts in Journalism and a Master of Business Administration (MBA) degree with a concentration in marketing from The Ohio State University, a Juris Doctor (J.D.) degree from Capital University Law School, and a Doctor of Philosophy degree (Ph.D.) in strategic marketing communication from The University of North Carolina at Chapel Hill.

Since transitioning into academia to pursue her passion for teaching and learning, she has held the positions of Executive-in-Residence and Visiting Assistant Professor of Marketing in the College of Business at Ohio University in Athens, Ohio.  She is a Columbus native and the mother of a 15-year-old son.

About Franklin University
Founded in 1902, Franklin University is one of the leading and most experienced educators of adult students. The University offers applied, in-demand undergraduate, master's and doctorate programs that enable adult learners to achieve their educational and professional goals.  From entrepreneurs to CEOs, more than 45,000 Franklin alumni can be found around the world contributing to the communities in which they live and work. Students can take classes through Franklin through its Main Campus in downtown Columbus, Ohio, two central Ohio locations, in Beavercreek, at co-locations across Ohio, Indiana, Pennsylvania and Wisconsin, and online. In addition, the University's MBA program is offered internationally through agreements with institutions in Europe and the Middle East. Further information regarding Franklin University can be found at

Franklin University is accredited by The Higher Learning Commission (HLC), the International Assembly for Collegiate Business Education (IACBE), and the Commission on Collegiate Nursing Education (CCNE).


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