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Marketing & Communications Programs
Master’s in Marketing vs MBA: 5 Big Questions Answered
Marketing and advertising are central to revenue growth and expansion for companies of all shapes and sizes. That’s why it’s one of the largest investments many companies make. According to Statista, the global advertising industry is expected to...
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Is a Marketing Degree Worth it? 6 Reasons The Answer Could be 'Yes'
Changes in technology, buyer habits and the economy are rapidly shifting the marketing landscape. Companies are trying to navigate change and seize opportunities brought on by these new realities. That’s why marketing careers are in high demand—with positions like market research analysts expected to grow by an astounding 20%.
What Can You Do with a Marketing Degree?
If there’s one degree that covers business, social sciences, humanities, communication, digital and technology, it’s marketing. Earning a bachelor’s degree in marketing can help open up opportunities in an in-demand job market for qualified graduates...
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Is a Marketing Master's Program Worth it? Is it Right For Me?
“Begin with the end in mind.” That’s Habit #2 of Stephen Covey’s renowned book, The 7 Habits of Highly Successful People. It’s also highly sound advice for those who are deciding whether or not to pursue a master’s degree in marketing and...
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