Facebook Social Media Marketing Certificate Online
Launch your digital career with social media marketing training and Facebook marketing courses on how to develop and implement Facebook social media marketing strategies.
Franklin University has partnered with Coursera Campus to provide cutting-edge certificates to learners seeking to advance. Courses are open to all learners. No application required.
Included in your subscription
Get unlimited access to over 10,000 offerings found on the Coursera website – including guided projects, specializations and professional certificates offered by hundreds of leading universities and companies. You also get access to all 46 professional certificates found in the Franklin Marketplace.
LEARN MOREWhat You Will Learn
- Acquire a foundational understanding of social media marketing, including target audiences, channel selection and goal setting
- Learn how to establish, build and manage an effective social media presence through content creation, audience engagement and performance metrics
- Understand how paid advertising works on social platforms and create your own social media ad campaign
- Practice analyzing and optimizing ad campaigns on Facebook and Instagram
About the Facebook Social Media Marketing Professional Certificate
The Facebook Social Media Marketing Professional Certificate is for anyone who wants to start or further a career in social media marketing. Created by the digital marketing experts at Aptly and the analytic experts from Meta, the six courses in this program are ideal for creative thinkers looking for practical, real-world application across a variety of social media platforms.
The coursework in this social media certificate program will introduce you to digital marketing concepts, as well as teach you how to create a relevant and robust online presence and engage followers. Along the way, you'll develop in-demand skills, including creating, managing and evaluating social ad campaigns with Meta Ads Manager.
Once you complete all the courses and the hands-on project assignments, you'll earn both the Facebook Social Media Marketing Professional Certificate and the Meta Digital Marketing Associate Certification. Plus, you'll have access to the Meta Certification Career Network, where you can connect with social media professionals and search jobs posted by top employers.
Complete This Certificate. Get College Credit.
You know that skill-specific courses will open the door to specialized jobs, but did you know that they will also move you closer to a degree at Franklin University?
The University has evaluated hundreds of certifications for industry-recognized proficiencies and awards credit that equates to specific Franklin courses, as well as technical- or elective-credit requirements. See how much time and money you'll save toward your degree by building on prior learning credit.
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Bolster Your Professional Skills
Take back control or rethink your career by strengthening your skills with a Professional Certificate through Franklin. Learn, hone or master job-related skills with professional development classes that won't break the bank or gobble up your free time. These online courses let you feed your curiosity and develop new skills that have real value in the workplace. Learn at your own pace. Cancel your subscription anytime.
Showcase Your Capabilities
Through Franklin’s partnership with Coursera, Certificate courses let you apply your learnings and build a career portfolio that helps demonstrate your professional capabilities to employers. Whether you're moving into a new field or progressing in your current one, the hands-on projects offer real-world examples that help illustrate your skills and abilities. Project completion is required to earn your Certificate.
Gain a Competitive Advantage
Get noticed by hiring managers and by your network of professional connections when you add a Professional Certificate to your credentials. Many Certificates are step toward full certification while others are the start of a new career journey. At Franklin, your Certificate also may be evaluated for course credit if you decide to enroll in one of our many degree programs.
Frequently Asked Questions
When you enroll in this self-paced certificate program, you decide how quickly you want to complete each of the courses in the specialization. To access the courses, you pay a small monthly cost of $49, so the total cost of your Professional Certificate depends on you. Plus, you can take a break or cancel your subscription anytime.
It takes an average of 3-4 months to complete the courses and hands-on projects to earn your certificate.
No prior experienced is needed for this beginner-level series. Enroll now.
Your certificate can open the door to entry-level social media marketing positions or give you the confidence to launch your own digital marketing and social media consulting business.
No. Courses offered through the Marketplace are for all learners. There is no application or admission process.
Please submit your certificate to plc@franklin.edu for review and processing. After your official evaluation has been completed, please review it to ensure that all eligible credits have been applied.
You can submit documentation before or after you apply to Franklin.