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The Ross College of BUSINESS Todays business professionals face unique challenges. Merging enterprises transforming business models political uncertainty and changing customer demographics combine to create not only challenges but also opportunities for the well-prepared business professional. It takes a unique university to prepare you to meet these challenges. Franklin is that university. The Ross College of Business programs respond to the changing business environment. We draw upon the expertise of faculty who are leaders in their profession along with the insight of business and community leaders to shape the curriculum of each program. You will learn proven business principles and how to apply them in contemporary settings. No matter which program within the Ross College of Business you choose you will come to understand how todays global economy is interconnected and how each person plays a vital role. Through multiple instructional methods including engaging class discussions and case studies you will acquire the ability to think globally critically strategically and creatively. Most importantly you will learn to become a successful adaptive professional who can make lifelong contributions to your career your organization and your community. ROSS C O LLEGE OF BUSINES S STANLEY M. RICHARD M. 20