Distinguished Sales Speaker Series: “The Art & Science of Professional Selling”

Distinguished Sales Speaker Series: “The Art & Science of Professional Selling”

This exciting series is scheduled to take place virtually each month through 2021, with a target audience of more than 50,000 alumni, students, community and global partners of Franklin University. The purpose of the Sales Education Speaker Series at Franklin University is to promote sales education opportunities to high potential individuals to consider the merits of careers in professional selling, provide sales and negotiations training to members of the business community that will empower them to grow professionally enabling economic development, enhance the professionalism of the sales force, and provide service to the sales profession.

Our goal is to build awareness around the broad array of opportunities within the sales industry!
 

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Upcoming Events

The Science of Selling

Date: Thursday, May 13
Time: Noon (EDT)

image of david hoffeld


David Hoffeld is the author of the best-selling book The Science of Selling and the CEO and chief sales trainer at Hoffeld Group, one of the nation’s top research-based sales and consulting firms.  He’s pioneered a revolutionary sales approach based on research in neuroscience, social psychology and behavioral economics that’s been proven to radically increase sales. 

What creates sales success?  Today, because of the explosion of scientific research into how our brains make choices and the specific factors that enable heightened levels of sales performance, we know the answer to this important question.  

In this thought-provoking, content rich session, David Hoffeld will share actionable science-backed insights that will immediately increase your sales by helping you:

  • Aligning how you sell with the specific commitments our brains much make to create buying decisions
  • Boost your ability to influence potential clients and present more effectively by leveraging the rules our brains follow when making choices
  • Understand the benefits you’ll experience when you based your selling process on science

If you want objective, research-backed sales strategies that work in today’s hyper competitive marketplace, this is an event you won’t want to miss.
 

THRIVE: Turning Uncertainty To YOUR Competitive Advantage

Date: Wednesday, Jun. 16
Time: Noon (EDT)

image of meredith powell

Competitive, challenging and constantly changing – that is today’s marketplace! To grow and compete you need a new perspective and a new approach to sales, marketing and business growth. In this high-energy, power-packed session, Motivational Speaker Meridith Elliott Powell shares the innovative strategies you need to redefine disruption, put you in the driver’s seat, and turn uncertainty to your competitive advantage.

Based on research from her newest book, “Thrive: Turning Uncertainty to Competitive Advantage“, where Meridith studied nine companies (who started in the late 1700s to early 1800s) that are still thriving in business today. Businesses that have survived World Wars, Economic Depression, and yes, even a Pandemic. Her research revealed a powerful methodology for what it takes to navigate change at this level, to find opportunity in crisis, and how to inspire your members to move from reacting to change to driving it.

In this program, Meridith walks you through the steps you need to strategically move forward, proactively prepare for disruptions, standout from the competition, and dominate your marketplace. You’ll leave this session with a personal strategy that ensures you have what you need to stay razor-like focused, highly flexible and ready to turn uncertainty to your competitive advantage.

This keynote has it all – energy, engagement and an innovative, empowering message.

Key Takeaways:

  • Meridith’s research based 9-STEP formula for Thriving in Uncertainty ™
  • Proven techniques for predicting the changes coming in the marketplace
  • Powerful strategies that ensure longevity and success inn highly volatile times.
  • Secrets to making the RIGHT and critical decisions that move your organization forward.
  • Personal plan of action to turn uncertainty to competitive advantage.
     

“Field vs. Inside Selling, What’s the Difference?” 

Date: Thursday,  Jul. 22, 2021
Time: Noon (EDT)

image of lauren bailey

Lauren Bailey is the Founder and President of three successful brands: Factor 8, providing front-line job training for inside sellers and managers, The Sales Bar, a subscription-based virtual sales training platform, and #GirlsClub, a community and development program helping more women earn leadership positions in sales. Before entrepreneurship, Lauren led multiple sales divisions in the technology sector and then switched hats to building corporate training departments and launching virtual sales programs Globally for IBM and SAP. Today, Lauren and her teams at Factor 8, The Sales Bar, and #GirlsClub are on a mission to change lives by helping all levels of sales professionals feel more confident and more successful at work.

Learn more about the evolution of selling, when and why companies embrace inside sales and why others don’t (and shouldn’t!). Field sales, virtual sales, inside sales, telesales, channel sales – what is the difference and which career is right for you? Plus, quick tips on what skills, attributes and behaviors are lock-fits for the many roles in each lane and how to rise quickly to the top.

Key Takeaways: 

  • The benefits of “inside” vs. “outside” sales teams and when leaders deploy each.
  • How a career in each type of sales differs and which is best for you!
  • What attributes sales leaders want when hiring sellers.
  • Key sales skills that help some sellers hit quota faster than others.
  • How to rise quickly to the top and get on the promotion path.