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Marketing

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Master’s in Marketing vs MBA: 5 Big Questions Answered

Marketing and advertising are central to revenue growth and expansion for companies of all shapes and sizes. That’s why it’s one of the largest investments many companies make.  According to Statista, the global advertising industry is expected to...

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Master's in Marketing Salary: What Pay Can You Expect?

Technology has transformed the marketing landscape. It creates opportunities for more personalized, tailored marketing for consumers and more interconnected and targeted capabilities for marketers. In this highly competitive space, marketers need to be at the top of their game to stand out from the competition and drive revenue for their organizations.

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Is a Marketing Degree Worth it? 6 Reasons The Answer Could be 'Yes'

Changes in technology, buyer habits and the economy are rapidly shifting the marketing landscape. Companies are trying to navigate change and seize opportunities brought on by these new realities. That’s why marketing careers are in high demand—with positions like market research analysts expected to grow by an astounding 20%. 
 

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What Can You Do with a Marketing Degree?

If there’s one degree that covers the gamut of business, social sciences, humanities, communication, digital and technology, it’s marketing. Marketing offers a hot job market for qualified graduates who can think strategically, create relevancy and...

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