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B.S. Business Administration

Expand your opportunities with a bachelor’s in business administration

Businesses flourish when they're managed well, inside and out. Managing business from the inside takes a 360-degree understanding of the entire operation, including finances, marketing, ethics and corporate responsibility. With a transfer-friendly B.S. Business Administration from Franklin, you'll get the broadest view of business operations, opening up a wide variety of career paths. (Good thing, considering the average person changes jobs 10 times in a career lifetime.)

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Real-World Practitioners

Learn from experienced business professionals.

Personalize Your Major

Choose elective courses that align with your interests.

Finish Faster

Transfer up to 94 previously earned college credits.

IACBE Accredited

Our program follows best-practice standards for business education.

Convenient Classes

Take a class online or on-site -- it's your choice.

Invaluable Experience

Learn from real-world simulation experiences.

Program Overview

Elevate your career with a broad base of business knowledge

With Franklin's Business Administration degree program, you’re preparing for a lifetime of career opportunities across virtually any industry. You’ll learn the core functions of business, giving you a holistic perspective of how each area contributes to overall success. You’ll also acquire essential skill sets employers are seeking, such as business strategy, management and operations, marketing, accounting, finance, and business ethics.

Gain practical, relevant experience right in the classroom

At Franklin, you’ll also get practical experience through hands-on curriculum and projects—the kind of experience that attracts employers. As part of your business administration studies, you’ll create a strategic plan for an organizational scenario presented through a multimedia simulation program. You’ll start with performing a strategic competitive analysis, then formulate recommendations, before recommending a strategic implementation plan, including a complete risk assessment and contingency plan for an entire organization.

Tailor coursework to your career path and earn your degree faster

In addition to getting relevant studies and real-world experience, Franklin lets you customize your degree program for maximum impact and opportunity. That means you’ll stand out even more among a pool of degreed candidates. From 60 major area elective courses, you can select up to four courses (16 credit hours) to suit your personality, leverage your talents and interests, and build on your professional experiences.

Finish faster by transferring credits into our IACBE accredited program

Our transfer-friendly program lets you bring more of your credits into Business Administration degree program than most other institutions. That means you’ll save time and tuition. If you have previous college credits or think you may want to switch majors, Franklin’s Business Administration degree program is the smarter choice.

At Franklin, you’ll learn from credentialed practitioners who freely share their years of professional experience to your benefit. They’ll show you how to apply business theory best practices to real-world situations through individual and team assignments in our small, interactive classes. And, Franklin’s Business Administration program is accredited by the International Accreditation Council for Business Education (IACBE), the leader in outcomes-based accreditation in business, so you know you’re earning a respected degree with value in the workplace.

Earn your degree from a university built for busy adults

Earn your degree on your terms by taking classes 100% online or pursue available coursework at one of our Midwest locations. Regionally accredited and nonprofit, Franklin was built from the ground-up to satisfy the needs of adult learners. Our seamless transfer process and team of academic advisors will help ease your transition to becoming a student, while our flexible course schedules help to balance your education with work, family, and life. Get started on your future today.

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Curriculum & Course Descriptions

124 Semester Hours
Fundamental General Education Core (24 hours)
English Composition

Choose a minimum of 3 semester hours from:

WRIT 120 - COLLEGE WRITING (4)
In this course, students acquire the writing competence necessary for conducting and presenting research. A variety of assignments, beginning with personal reflections, build upon one another, as students develop ideas that respond to, critique, and synthesize the positions of others. Students systematize and organize knowledge in ways that will help them in all of their courses. The course also emphasizes the elements of good writing style, appropriate grammar and mechanics, clarity of language, and logical and cohesive development. It culminates in submission of a documented research paper.

*If the course does not have a research paper component, WRIT 130 Research Paper, two semester credits, is also required.

Mathematics

Choose a minimum of three semester hours from*:
*at least one mathematics or statistics course beyond the level of intermediate algebra.

MATH 215 - STATISTICAL CONCEPTS (4)
This course introduces the student to statistics with business applications. The course covers both descriptive and inferential statistics. Topics included are: measures of central tendency; measures of dispersion; graphical displays of data; linear regression; basic probability concepts; binomial and normal probability distributions; confidence intervals; and hypothesis testing. These topics will be covered using a basic knowledge of algebra and Microsoft Excel. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.

1 Choose either MATH 115 Introduction to Quantitative Reasoning or MATH 150 Fundamental Algebra as the prerequisite. Both courses can count as a general education or University elective.

Sciences

Choose a minimum of 6 semester hours from:

SCIE 210 - UNDERSTANDING SCIENCE: PRINCIPLES, PRACTICE, & THEORY (2)
Understanding Science: Principles, Practice & Theory is a two credit hour course that introduces students to the major themes, processes, and methods common to all scientific disciplines. Students will develop critical thinking skills necessary to analyze and evaluate all kinds of phenomena, scientific, pseudoscientific, and other. The focus is on the nature of science so students will develop an understanding of how science works and develop an appreciation for the process by which we gain scientific knowledge.
SCIE 211 - INTRODUCTION TO SCIENTIFIC ANALYSIS & REASONING (4)
Introduction to Scientific Analysis and Reasoning is a four credit hour course consisting of three credit hours of lecture and one credit hour of laboratory. This course is an introduction to critical thinking on statistical and scientific claims. The student will develop the critical thinking skills necessary to analyze and evaluate popular sources of (mis)information and to better understand and evaluate all sorts of scientific claims and arguments. The focus of the course is on students developing thoughtful and critical use of scientific information and research to be able to separate truth from deception and make decisions that affect their personal lives and roles as informed and engaged citizens.

*Two science courses, with one having a laboratory component.

Social and Behavioral Sciences

Choose a minimum of 6 semester hours from:

ECON 220 - INTRODUCTION TO MACROECONOMICS (4)
An introduction to economic theory involving the basic underlying causes and principles of the operation of an economic system. Emphasis is placed on studying the economy as a whole. Issues of inflation, unemployment, taxation, business cycles and growth are discussed in the context of the global economic system.
  • Choose additional coursework from the Anthropology, Psychology, and Sociology disciplines, or PUAD 295 American Government in Action.

*The six semester hours must come from at least two different disciplines

Arts and Humanities

Choose a minimum of 6 semester hours from:

HUMN 210 - INTRODUCTION TO LOGIC & CRITICAL THINKING SKILLS (2)
The goal of this course is to help you improve as a critical, logical thinker. You will be introduced to the art of formulating and assessing arguments according to the standards of logical thinking and critical analysis. You will discover how to apply these valuable skills to your studies and everyday life, learning how to overcome obstacles to critical thinking, and how to avoid being deceived by means of misleading reasoning.
HUMN 211 - INTRO TO ETHICAL ANALYSIS AND REASONING (2)
The goal of this course is to help you improve your ethical analysis and reasoning skills. You will be introduced to the art of formulating and assessing ethical arguments according to the standards of logical thinking and critical analysis. In this course, you will discover how to apply the following questions to your job and everyday life. Why do we need ethics if we have laws to govern our behavior' Does the majority view determine what is ethical and what is not' Are feelings, desires, and preferences reliable ethical guides' Is it ever appropriate to criticize another individual's (or culture's) ethical judgment' Are people always responsible for their actions' Do human beings have a natural tendency to good, a natural tendency to evil' both' neither' Is there a single moral code that is binding on all people, at all times, and in all places'
HUMN 218 - WORLD RELIGIONS (4)
A comparative study of the founders, sacred writings, beliefs and practices of some of the major world religions: Hinduism, Buddhism, Taoism, Islam, Judaism and Christianity. This course enables the student to study and compare the leading religions of the world in light of their historical and cultural backgrounds. Students will be encouraged to explore faith traditions other than their own. Common themes across religions, spiritual practice, and current related cultural and political issues will also be considered.
HUMN 232 - INTRODUCTION TO LITERATURE (4)
In this course, students will analyze works from the three major literary genres: poetry, drama, and fiction. Students will become familiar with standard vocabulary and approaches specific to the field of literary criticism and consider the importance of literature in contemporary society. The goal of this course is to encourage students to read for pleasure (engage with the text on an emotional level) while also moving towards a more objective consideration of literature by introducing the fundamentals of close reading and literary analysis.
HUMN 240 - POPULAR CULTURE (4)
An introductory course that examines basic concepts in popular culture studies and the role popular arts and artifacts play in shaping cultural values. The course covers basic theories and approaches to topics like best sellers, popular music, popular art forms, cultural heroes from the sports and entertainment worlds and other popular phenomena.
HUMN 246 - FILM APPRECIATION (4)
This course is an introduction to the art of film intended to enable students to become more knowledgeable, appreciative and critical viewers. The course covers the major areas of film: narrative, documentary, animated and experimental. While some film history is covered, this course emphasizes understanding key elements in the filmmaking process: scripting, filming, editing, acting, directing, promoting and distributing. Students will be required to view and write critical reviews of films screened both in and out of class. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.
Additional General Education Requirements (12 hours)
COMP 106 - INTRODUCTION TO SPREADSHEETS (1)
This course focuses on using spreadsheets to solve business applications.
COMP 108 - INTRODUCTION TO DATABASES (1)
This course focuses on using databases to solve business applications.
PF 321 - LEARNING STRATEGIES (2)
This course prepares students to be successful lifelong learners both academically and in their chosen careers. Franklin courses require a high level of self-directed learning and focus on skills required in the workplace and the classroom that are easily transferable between the two environments. The course includes strategies for advancing communication skills, including the use of electronic tools to participate in virtual environments. The assignments and activities in the course are created to closely simulate teamwork found in the workplace.
COMM 150 - INTERPERSONAL COMMUNICATION (4)
By using applied critical and creative thinking, students in this course will develop a set of communication skills that will enhance their personal and professional relationships and endeavors. This course will focus on skill development in key areas such as self, perception, listening, verbal messages, conversations, relationships, conflict management, persuasion, and public speaking. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.
OR SPCH 100 - SPEECH COMMUNICATION (4)
A basic public speaking course intended to improve the student's ability to think critically and to communicate orally. Theory and practice are provided in various speaking situations. Each student is required to speak before an audience, but class work also involves reading, gathering and organizing information, writing and listening.
WRIT 320 - BUSINESS & PROFESSIONAL WRITING (4)
This is an advanced composition course that focuses on writing for business and professional purposes. Students will review the writing conventions commonly expected within business and professional environments, as well as strategies for analyzing rhetorical situations within those environments. Coursework includes analysis, revision, and research exercises, as well as substantial practice in composing business correspondence. The final project is an extensive, researched business proposal developed in stages and presented to the class. Students will be encouraged to relate course materials to their major programs and workplace experiences.
Business Core (28 hours)
ACCT 215 - FINANCIAL ACCOUNTING (4)
An introduction to accounting emphasizing how general purpose financial statements communicate information about the business corporation's performance and position for users external to management. Approximately one third of the course emphasizes how the accountant processes and presents the information and includes exposure to recording transactions, adjusting balances and preparing financial statements for service and merchandise firms according to established rules and procedures. The balance of the course examines major elements of the statements such as cash, receivables, inventory, long'lived assets, depreciation, payroll, bonds, and other liabilities and stocks. Concepts of this course are applied to Managerial Accounting (ACCT 225). Students are advised to avoid any time lapse between these courses.
ACCT 225 - MANAGERIAL ACCOUNTING (4)
The study of management accounting for internal reporting and decision-making. The course introduces a business-management approach to the development and use of accounting information. Major topics include cost behavior, cost analysis, profit planning and control measures. Accounting for decentralized operations, capital budgeting decisions, and ethical challenges in managerial accounting are also covered.
BSAD 220 - BUSINESS LAW (4)
A study of the everyday legal problems encountered in business with emphasis on the areas of legal procedure, contracts, agency, employment law, business organizations and torts, with cases relating to these and other areas.
ECON 210 - INTRODUCTION TO MICROECONOMICS (4)
An introduction to economic theory involving the examination of how decision making by firms and individuals is shaped by economic forces. Emphasis is placed on demand, supply, market equilibrium analysis, and basic market structure models. The invisible hand as the driving force for economic decisions as well as market externalities are discussed. The class concentrates on providing a balanced approach to studying economic agents' behavior and the global implications and outcomes.
FINA 301 - PRINCIPLES OF FINANCE (4)
This course is designed to survey the field of finance and provide the foundation for more advanced finance coursework. Topics include sources of business and financial information, financial statement analysis, the time value of money, the nature and measurement of risk, financial institutions, investments and corporate finance.
MGMT 312 - PRINCIPLES OF MANAGEMENT (4)
This course explores the basic concepts and processes of management. Students will explore the functional roles and processes of planning, leading, organizing, and controlling comprising the manager role. Students develop skills related to the manager function that are required in today's competitive environment.
MKTG 300 - MARKETING (4)
Theory, strategies and methods are foundational to the informed practice of marketing. Students investigate the importance of marketing to an organization or cause, the interrelationship of the difference phases of marketing, the marketing of goods versus services, analysis and identification of markets, pricing strategies and digital marketing tactics. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.
University Electives (32 hours)

Any undergraduate courses offered by the University except developmental education courses.

Major Area (12 hours)
BSAD 320 - QUANTITATIVE & QUALITATIVE METHODS FOR DECISION MAKING (4)
This course focuses on the development of individual and team decision-making and problem solving skills. Real world domestic and global issues will be analyzed, diagnosed, and evaluated through the application of a variety of quantitative and qualitative tools and techniques used to arrive at effective decisions and solutions.
BSAD 460 - BUSINESS ETHICS FOR LEADERS (4)
This course focuses on the application and evaluation of scholarly articles, case studies, and real-life ethical dilemmas using an ethical decision-making model. Students will evaluate personal value systems; individual, leadership driven, organizational, and community ethical issues; and the social responsibilities of global organizations. The course will culminate in an in-depth analysis of a real-life ethical dilemma based on an authentic organization.
BSAD 495 - BUSINESS ADMINISTRATION CAPSTONE (4)
This course serves as the Capstone for the Business Administration major. The purpose of the course is to integrate all prior learning in business administration, related coursework, and workplace experiences to individually assess an organization. Three major components comprise the course: the strategic analysis of an organization; the development of a forward looking strategy with competitive, ethical, and global considerations; and the development of an implementation plan.
Major Electives (16 hours)

Choose 16 Hours from the following:

ACCT 310 - INTERMEDIATE ACCOUNTING I (4)
The first of two in-depth financial accounting courses. Theory, the conceptual framework, development of generally accepted accounting principles, and applications are stressed. Topics include the income statement, the statement of cash flows and the balance sheet, specifically asset accounts.
ACCT 320 - INTERMEDIATE ACCOUNTING II (4)
The second of two in-depth financial accounting courses. Theory, concepts and applications are stressed. Topics include time value of money, current and non-current liabilities, leases, deferred taxes, retirement benefits, stockholders' equity, earning per share, accounting changes and errors, and statement of cash flows.
ACCT 330 - COST MANAGEMENT (4)
This course is an in-depth study of cost accounting focusing on its role in internal reporting and the resulting decision-making processes. Students will evaluate the foundation, ethics and basic costing systems employed in the management accounting profession; analyze budgeting, cost behavior, pricing and profitability concepts and principles; determine how cost allocations, product quality, and investment decisions are applied by management accountants; determine how current trends in various industries impact cost accounting; and demonstrate knowledge that is in accordance with the educational requirements for the Certified Management Accountant (CMA) exam.
ACCT 390 - FEDERAL INCOME TAX I (4)
An introduction to the federal income tax structure with emphasis on the individual taxpayer, including employee, sole proprietor and investor. This course also provides exposure to basic concepts that apply equally, or with slight modification, to taxpayers other than individuals. Major topics include filing status, exemptions, excludable and includable income, business and non-business deductions, disallowances, technical tax research, and computer problem applications.
ACCT 425 - ACCOUNTING INFORMATION SYSTEMS (4)
This course creates a framework for accounting information systems by combining knowledge about business as it relates to information systems, information technology, and accounting. Students will examine the REA enterprise ontology as it relates to databases which can be used to store and retrieve information for decision-making within an organization. Students learn that in the competitive organizations of today, and tomorrow, accountants cannot simply prepare and report information; they must take a more active role in understanding and creating systems and processes that impact the organization's bottom line. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.
AMGT 440 - PROJECT AND TEAM MANAGEMENT (4)
The focus of this course is on the effective management of projects and the teams responsible for project implementation. This course covers the fundamental theory and practice of project management in an organizational setting. Students learn to apply knowledge, skills, tools, and techniques necessary for effective functioning in a project environment. The course will also provide insights into the management processes related to project team development as well as the project team lifecycle and its dynamics. Accordingly, activities and assignments in this course are designed to help students understand the nature of successful project planning and execution, as well as project team formation and management.
AMGT 450 - ORGANIZATIONAL SUPERVISION (4)
This course is designed to provide the framework and foundation of what it takes to be a first line manager or supervisor. Students will be introduced to the many skills required of a supervisor such as planning and controlling activities to accomplish organizational goals. Areas such as communication, ethical decision-making, conflict management, interpersonal relations and employee development will be explored.
BSAD 410 - BUSINESS ADMINISTRATION INTERNSHIP (1-4)
This course provides qualified students with an opportunity to receive academic credit for supervised professional training and experience in an actual work environment. This Internship is an ongoing seminar between the student, the faculty member and the employment supervisor. It involves an Internship Application and Learning Agreement, periodic meetings with the faculty representative, professional experience at a level equivalent to other senior-level courses and submission of material as established in the Internship Application and Learning Agreement. Participation cannot be guaranteed for all applicants.
BSAD 476 - GLOBAL BUSINESS ISSUES (4)
This course focuses on global economic integration and emerging market economies and the effects these trends have on both service and manufacturing industries in the short- and long-term. Other global business issues will include: the European Union (EU), North American Free Trade Association (NAFTA), and the World Trade Organization (WTO); environmental considerations in business operations; the influences of the political and legal environment on markets; the strategies for business entry into a global market; and the development of leadership talent in a global setting.
BSAD 480 - SPECIAL TOPICS IN BUSINESS ADMINISTRATION (1-4)
A variable content classroom course in Business Administration in which students pursue topics or subjects of current interest that are not part of the regular curriculum. A specific course description will be published online in the Course Schedule for the trimester the course is offered.
BSAD 499 - INDEPENDENT STUDIES IN BUSINESS ADMINISTRATION (1-4)
Independent studies courses allow students in good academic standing to pursue learning in areas not covered by the regular curriculum or to extend study in areas presently taught. Study is under faculty supervision and graded on either a Pass/No Credit or a letter grade basis. (See the "Independent Studies" section of the Academic Bulletin for more details.)
BSFR 341 - FRAUD EXAMINATION (4)
This course provides an overview of the behavioral research associated with occupational fraud and the methodology of fraud examination (i.e., obtaining documentary evidence, interviewing witnesses and potential suspects, writing investigative reports, testifying to findings, and forensic document examination). The majority of the course is focused on detecting the most common types of occupational fraud, determining how each type of fraud is committed, and implementing prevention strategies.
COMM 321 - ORGANIZATIONAL COMMUNICATION (4)
The course examines the role of communication in organizations. Students will learn the major theories of organizational communication, identifying and defining primary concepts, and applying them to discussions of real-world situations. The role of technology, corporate culture, leadership, teamwork, ethics, and diversity in communication is examined. Effective communication in global organizations and critiques of organization communication systems and structures are also presented.
ECON 321 - INTERMEDIATE MICROECONOMICS (4)
This course provides a further examination of profit maximizing strategies by firms and individuals. Evaluation of consumer behavior, firms' production decisions, and market power are at the core of the analysis. Special attention is given to the asymmetric information considerations, game theory, and externalities.
ECON 322 - INTERMEDIATE MACROECONOMICS (4)
This course examines the differences between the economy in the short run and in the long run. A number of macroeconomic models are considered, and the results are used to conduct macroeconomic policy discussion on stabilization policies and government debt.
ECON 420 - FORECASTING (4)
This course provides a hands-on experience for creating working econometric models to forecast business activities, including revenues, costs, and profits. Trends, seasonal and cyclical fluctuations, as well as error term dynamics, are analyzed.
ENTR 395 - FOUNDATIONS OF ENTREPRENEURSHIP (4)
Foundations of Entrepreneurship is an introductory course that examines the theory, practice, and tools of entrepreneurship. Various entrepreneurship structures and how such structures result in different unique pathways to success are explored. Students will focus on the importance of developing an entrepreneurial mindset as they assess their individual values and determine their affinity for entrepreneurial thinking, while also reviewing the risks and rewards of entrepreneurial businesses in the context of their chosen entrepreneurial philosophy. Finally, students will identify and evaluate opportunities for new ventures, and consider a strategic approach for successful business plan development.
FINA 340 - MONEY, BANKING & FINANCIAL MARKETS (4)
This course provides an overview of the financial system. The roles of money, financial intermediaries, financial markets, and central banks are discussed in the context of global economy.
FINA 403 - ADVANCED FINANCIAL MANAGEMENT (4)
An introduction to advanced concepts and methods of financial management. Topics include risk and return, asset evaluation, capital budgeting, capital structure, business financial planning and working capital management.
FINA 405 - INVESTMENTS (4)
An examination of investment markets, transactions, planning and information. Topics include investment risk and return measures, debt and equity instruments, evaluation techniques, hybrid and derivative securities, mutual funds, real estate investments, tax planning and the investment process, and portfolio management.
FINA 450 - GLOBAL FINANCE (4)
An examination of financial management in the global economy. Topics include international financial markets, exchange rates, interest rates and inflation, exchange rate risk management, working capital management, capital budgeting, country risk analysis, long-term financing, and global strategic planning.
FPLN 300 - PRINCIPLES OF FINANCIAL PLANNING (4)
An introduction to personal financial planning. Topics include the financial planning process, money management and investments, insurance needs, income tax planning, retirement planning and estate planning. Cases are used to illustrate important planning concepts, techniques and issues.
FPLN 440 - RISK MANAGEMENT & INSURANCE PLANNING (4)
An introduction to the techniques and issues of risk management and insurance for businesses and individuals. Topics include legal principles in risk and insurance, insurance contracts, personal property and liability risk, life and health risks, social insurance, insurance companies and product markets, insurance pricing, insurance taxation, government regulation of insurance, and professional ethics and market conduct.
HCM 300 - HEALTHCARE MANAGEMENT (4)
This course provides students with an overview of concepts and issues related to healthcare leadership. It is generally a required course for any subsequent healthcare management courses. Through the examination of management topics and healthcare situations, the student will explore the skills and knowledge needed to be successful in a diverse healthcare environment. Topics include healthcare leadership, organizational design as it relates to the uniqueness of healthcare organizations, managing professionals, and diversity in the workplace.
HCM 320 - HEALTHCARE FINANCIAL MANAGEMENT I (4)
This is the first of two healthcare finance courses. Healthcare Financial Management I begins with an introduction to healthcare finance and a description of the current financial environment in which healthcare organizations function. It then will explore the basics of financial and managerial accounting, presenting concepts that are critical to making sound financial decisions to better the cost-effectiveness of the organization.
HCM 442 - LEGAL ASPECTS OF HEALTHCARE MANAGEMENT (4)
Individuals in the healthcare industry face ever changing legal and ethical trends in their environment. Practitioners, therefore, need to develop specific skills to evolve into the role of a change agent in order to manage these trends. This course will provide the student with the skills necessary to mitigate liability through risk management principles, develop relationship management skills, apply an ethical decision-making framework, incorporate employment law procedures, and manage communication.
HCM 472 - CONTEMPORARY ISSUES IN HEALTHCARE MANAGEMENT (4)
This is an issues oriented course that examines the healthcare delivery system in the United States. The course examines the entire continuum of care and uses the construct of a fully integrated system as a means to evaluate the current system to develop recommendations for further developments. Our intent is to identify the key issues confronting healthcare today, examine the causes and develop reasonable solutions to the current set of problems.
HRM 300 - HUMAN RESOURCES MANAGEMENT (4)
An introduction to the human resources function and related elements and activities. The course outlines the roles and functions of members of the human resources department, as well as educating others outside human resources, in how their roles include human resources-related activities. The student will learn about the evolution in human resources management as we know it today. Emphasis is placed on the modern day importance of HRM and the new "corporate view" of the function. Additionally, the student will be exposed to the view of HRM from the perception of both management and subordinate employees. The importance of maintaining fair and equitable compensation and benefit programs will be discussed. The student will be exposed to practical situations and problem solving regarding areas of employee counseling, discipline and termination. Equal Employment Opportunity will be discussed in order for the student to understand its need, importance and the legal issues surrounding it. Other critical areas of training and development, staffing and strategy will also be explored.
HRM 301 - STAFFING (4)
This course examines all aspects of getting employees into organizations. Recruitment and selection are the foci. This course covers scientific and legal issues from a managerial perspective and examines the usefulness of various methods used in job analysis, testing and measurement, and internal and external market analysis. Legislation regarding EEO and affirmative action programs are discussed. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.
HRM 302 - TRAINING AND DEVELOPMENT (4)
This course covers the theories and techniques of training and development from strategic and operational perspectives. Emphasis is placed on employee needs assessment, program design, implementation and evaluation. Learning theories and long-term development for global competitiveness are discussed.
HRM 401 - COMPENSATION AND BENEFITS (4)
This course is an in-depth examination of pay and benefit theories and practices. The course analyzes job evaluation techniques, salary surveys, individual and group performance-based pay, as well as insurance and pension plan administration.
HRM 402 - EMPLOYEE AND LABOR RELATIONS (4)
This course evaluates the current environment of employee and labor relations. Students will compare and distinguish the differences between employee relations and labor relations environments. Topics such as handbooks versus contracts, employee discipline versus grievance procedures, and workplace compliance laws, such as ADA, FMLA, sexual harassment, and the Civil Rights Act are discussed.
HRM 420 - PRINCIPLES OF ORGANIZATIONAL DEVELOPMENT (4)
This course provides students with an overview of the emergence and development of organizational development as a field, processes for diagnosis and intervention, and basic skills needed to facilitate individual, small group, and organizational change. The course will also cover key concepts in organizational transformation, organizational development in global settings, and future directions in the field.
MGMT 325 - ORGANIZATIONAL BEHAVIOR (4)
This course focuses on the organizational processes and theoretical constructs related to organizational behavior. The roles of leaders, followers, and teams and their influence on the culture and performance of an organization are addressed through the analysis of key organizational behavior concepts and related cases. Topics will include: values, perception, attitudes, assumptions, learning, motivation, conflict, diversity, and change. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.
MGMT 425 - ORGANIZATIONAL CHANGE (4)
This course analyzes the forces that drive organizations to change, examines impediments to change, and surveys a range of approaches for making organizational change more effective. Students will develop an understanding of change processes and develop practical skills for becoming an organization change agent.
MGMT 440 - ORGANIZATIONAL CULTURE AND PERFORMANCE (4)
This course focuses on the relationship between an organization's culture and its performance. The challenges and opportunities presented to both leaders and followers in adapting to and implementing organizational cultural change are addressed in this course. The impact culture performs as a mediating factor between a leader's style and the effective performance of an organization is examined in this course.
MGMT 470 - ORGANIZATIONAL LEADERSHIP (4)
This course focuses on the development of leadership theories from trait, skill, style, situational, and contingency constructs and their utilization by managers and leaders. The primary emphasis of the course is the importance of the Full Range Leadership model and the role transformational leadership performs in the interaction with organizational culture and performance.
MIS 200 - MANAGEMENT INFORMATION SYSTEMS (4)
The purpose of this course is to provide the fundamentals associated with the management of information technology in a business enterprise. These fundamentals are business concepts in which the influence of information technology has caused change or brought about new concepts. Special emphasis will be placed on understanding the managerial issues that are relevant to usage of computers. The student will be given problems isolating these issues and will be asked to propose solutions with alternatives.
MIS 478 - QUANTITATIVE METHODS & ANALYSIS (4)
This course addresses the importance of applying quantitative methods and analysis to the solution of business problems using structured problem solving and specialized data analysis software tools. Focus will be on solutions to problems of inefficiency, poor productivity and risky situations within the management of business and technical processes, projects and operations. Some of the methodologies covered are linear programming, PERT-CPM analysis, time series and decision tree analysis, forecasting, regression analysis and data mining. Key success factors in the course will be for the student to build on statistical techniques and spreadsheet tools covered in prerequisite(s) courses.
MKTG 320 - PROMOTION (4)
The study of the components of advertising and its function within the total marketing function. The course examines advertising campaigns and procedures dealing with planning, creation, production, media, management, research and budgeting.
MKTG 330 - MARKETING BEHAVIOR (4)
An understanding of consumer decision processes is developed through application of behavioral sciences. Organizational decision-making processes are also considered. The implications of these processes are considered in relation to marketing, organizational strategies and decision making. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.
MKTG 332 - MARKETING RESEARCH (4)
Students develop an understanding of the theories and techniques of planning, conducting, analyzing and presenting market studies. Students will study different methodologies with emphasis on primary research including questionnaire design.
MKTG 340 - DIGITAL MARKETING (4)
Common strategies for the marketing of goods and services via the Internet range from public relations and corporate communications to advertising and electronic commerce. Students investigate and evaluate various marketing and communication strategies and tactics for the World Wide Web. Emphasis is placed on critical evaluation skills as well as website planning, development, design, and other factors which contribute to a website's success. Please note: A book fee will be included in your tuition charges for required course materials. Please see http://www.franklin.edu/financial-aid/tuition-fees /e-textbooks for specific charges.
MKTG 430 - CUSTOMER RELATIONSHIP MANAGEMENT (4)
Students develop skills in planning, constructing and organizing one-to-one marketing activities. Included in these activities are collaborative relationships between consumers and sellers that can be applied by both small and large organizations. New technologies in interactive marketing and in database creation and implementation will be studied.
MKTG 450 - GLOBAL MARKETING (4)
A course in marketing theory and methods as they apply to world markets. Among the topics discussed are: the importance of linking international marketing with the overall strategy of the business while examining the impact of cultural, political and legal issues and the economic differences in global strategies. Emphasis is placed on developing the marketing mix appropriate to various international global environments.
OSCM 390 - OPERATIONS MANAGEMENT (4)
This course instructs students on how manufacturing and service operations contribute to organizational strategy. Concepts such as productivity, economies of scale, vertical and horizontal integration, and push vs. pull will be explained. Implications of applying "Green" policies to materials and processes will be explained.
OSCM 440 - QUALITY MANAGEMENT (4)
This course provides students with understanding and knowledge of the philosophies and methods used to improve effectiveness and efficiency of organizational processes. Quality concepts from Juran and Deming will be discussed along with more current quality concepts such as six-sigma, black-belt quality associates, and total quality management (TQM). In addition, issues applying quality concepts to global companies will be explained.
OSCM 450 - SUPPLY CHAIN MANAGEMENT (4)
This course will expose students to topics related to design and management of supply chains, from incoming raw materials to final product delivery. Course topics will include supply chain network design, facility planning, capacity planning, globalization and outsourcing, information technology, and global issues in supply chain management.
OSCM 455 - TRANSPORTATION AND LOGISTICS MANAGEMENT (4)
This course explores the transportation and logistics concepts within supply chains. Topics covered will include tools and techniques used in the design and operation of transportation and logistics systems and global issues in transportation and logistics management. In addition, "Quick Response" scenarios used to handle transportation and logistics issues, in the event of natural and non-natural disasters, will be explained.
OSCM 458 - PURCHASING AND INVENTORY MANAGEMENT (4)
This course will provide students with the concepts of purchasing and inventory management. Topics covered are purchasing and inventory planning processes, supplier selection, contract negotiations, "Green" policies, and procurement.
OSCM 491 - INTEGRATED PROJECT MANAGEMENT (4)
This course will instruct the student to manage multiple organizations and projects. Concepts on how to deal with organizational obstacles, risk, and project development will be covered.
PBRL 325 - PUBLIC RELATIONS (4)
A general course in the technique of establishing and maintaining public relations. Activities span a variety of media to influence public opinion and manage an organization's reputation.
PBRL 445 - PUBLIC RELATIONS & PROMOTIONAL STRATEGY (4)
Students research, develop and implement persuasive and promotional campaign strategies appropriate to corporate, governmental and non-profit organizations. This advanced course is designed for those who desire specialized skills in public relations and promotional communication. Emphasis is placed on various tactics including investor relations and employee communications.
PSYC 325 - COACHING IN ORGANIZATIONS (4)
This course is designed to introduce students to the use of coaching skills for improving the adjustment and performance of individuals in an organizational setting. Topics to be covered include: the scope of coaching practice, optimal practitioner characteristics, benefits for coaches, related organizational dynamics, and coaching interventions and resources. This course also includes an emphasis on experimental learning through coaching practice activities.
RMI 300 - PRINCIPLES OF RISK MANAGEMENT & INSURANCE (4)
This course introduces students to the general concepts of risk identification and management, as well as how various products and methods, including insurance, can be used to manage the non-speculative risks of individuals and businesses. Emphasis will be placed on analyzing various types of insurance products, including life, health, property, and liability insurance contracts, and how the insurance industry develops, manages, markets, and underwrites such contracts in a complex economic and regulatory environment.
RMI 420 - PROPERTY AND CASUALTY INSURANCE (4)
This course focuses on the core principles underlying and potential applications for property and casualty insurance as a risk management tool. Emphasis is placed on analyzing various types of property and casualty insurance products, contracts involved in such products, and considerations of both the insurer and the insured in identifying suitable property and/or casualty insurance products for mitigating specific identifiable business and personal risks.
RMI 430 - INDIVIDUAL & GROUP LIFE & HEALTH INSURANCE (4)
This course analyzes the uses of individual and group life and health insurance to manage the financial risks that illness, incapacity, and death pose to individuals and organizations. It includes a review of various health and life insurance products and their utility in addressing specific needs and situations, as well as the underwriting and operational mechanisms that insurers employ in providing such products.
RMI 440 - EMPLOYEE BENEFITS & RETIREMENT PLANNING (4)
This course surveys the nature and operation of the various types and components of employer-sponsored benefit plans, as well as the public welfare plans meant to provide support and key services to individuals. Emphasis will be placed on plan design, administration, funding, and regulations and the ability to analyze and develop programs that maximize employee and organizational benefit while minimizing cost.
RMI 470 - INSURANCE COMPANY OPERATIONS (4)
This course analyzes insurer operations and, in particular, the methods and bases for their operational decisions, including pricing, distribution, marketing, underwriting, reinsurance, claims handling, and loss limitation or control. Consideration will also be given to the impact of outside influences on insurer operations, including industry regulation and market/economic influences.
SOCL 335 - APPLIED RESEARCH METHODS (4)
Applied Research Methods introduces students to foundational issues of social scientific research - that is, research entailing the application of the scientific method to the study of human behavior. Students will examine the strengths and weaknesses of major quantitative and qualitative data collection techniques as well as the processes involved in planning and executing such projects and the standards of evaluating the quality of data.
Additional Requirements

All students are required to pass College Writing (WRIT 120), either Basic Learning Strategies (PF 121) or Learning Strategies (PF 321) and either Speech Communication (SPCH 100) or Interpersonal Communication (COMM 150) prior to enrolling in any other course at the 200 level or above. Either PF 121 or PF 321 must be taken prior to the first BLF course, or it may be taken concurrently with the first 15-week BLF course. Students who enroll at Franklin with 30 or fewer hours of transfer credit are required to pass Basic Learning Strategies (PF 121) in place of Learning Strategies (PF 321). Students must also meet the University algebra competency requirement.

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Program Details

Career Opportunities

Account Manager

Account Managers cultivate client relationships, serving as the primary liaison between the client and the client account team.

Business Analyst

Medical Insurance Company Administrators assess potential exposure to financial risk, working to limit or eliminate liability claims.

Business Consultant

Business Consultants assess organizational processes and practices in order to make recommendations that help maximize productivity and profitability.

Customer Service Manager

Customer Service Managers establish and implement policies for dealing with customers, work to ensure customer satisfaction, and resolve customer concerns.

Department Manager

Department Managers oversee a business or employee group, ensuring effective operations or production in order to achieve objectives and profitability.

Division Manager

Division Managers oversee, review, and direct the actions of team assignments and projects, ensuring employees meet goals, deliverables, and deadlines.

General Manager

General Managers ensure smooth, efficient, and profitable operations by planning and directing a company’s resources, suppliers, and activities.

Planning Analyst

Planning Analysts research and report data regarding cost, feasibility, and profitability on short- and long-range strategic plans.

Sales Manager

Sales Managers direct the business development activities of sales personnel, ensuring revenue targets are met or exceeded.

Small Business Owner

Small Business Owners plan, direct, and manage all functions from operations to marketing to accounting, ensuring business health and profitability.

Store manager

Store Managers oversee employee activities and production, including hiring and training, ensuring that employees maintain productivity levels and meet sales goals.

Supervisor

Supervisors organize and manage staff and resources to ensure performance, quality, cost containment, and safety.

Employment Outlook

12%

From 2015-2025 jobs in Business Administration are expected to increase by 12%.

All Occupations

2015
5,200,000 jobs
2025
5,824,000 jobs
Show Details >

Chief Executives

2015
5,337 jobs
2025
5,537 jobs

General and Operations Managers

2015
83,437 jobs
2025
93,825 jobs

Sales Managers

2015
13,026 jobs
2025
14,366 jobs

Administrative Services Managers

2015
9,067 jobs
2025
10,236 jobs

Transportation, Storage, and Distribution Managers

2015
3,493 jobs
2025
3,834 jobs

Social and Community Service Managers

2015
5,801 jobs
2025
6,784 jobs

Managers, All Other

2015
11,931 jobs
2025
12,922 jobs

Cost Estimators

2015
9,878 jobs
2025
11,340 jobs

Management Analysts

2015
20,459 jobs
2025
24,146 jobs

First-Line Supervisors of Housekeeping and Janitorial Workers

2015
5,095 jobs
2025
5,750 jobs

Gaming Supervisors

2015
932 jobs
2025
971 jobs

First-Line Supervisors of Personal Service Workers

2015
6,570 jobs
2025
7,688 jobs


Source information provided by Economic Modeling Specialists International (EMSI) - June 2016

Knowledge & Skillsets

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